What is the best marketing tool you can have for your own business?
I know that the best way for any customer to trust you quickly is when they are absolutely sure you are an expert of what you do...
A book can accomplish this for you.
I have been thinking about this for many years already and I decided to go ahead and go for it!
I had a choice to make.
Here I was contemplating at this Internet company, that after paying a nominal fee, I could just write a couple paragraphs and become an instant author!. . .
This is a deceiving tactic that a lot of people have considered using it as an authority tool for their business...
So they can claim they have written a "BEST SELLER", when in reality, it only cost them a couple thousands dollars and a couple hours to write a few paragraphs.
(btw, a best seller is achieved in Amazom by buying your own book in bulk for your customers- and right when you do it. . you can claim you were the "author" of a "BEST SELLER" in Amazon- not disclosing the fact that you've purchased all the books yourself)
That does not feel right personally.. .
I had to do better than that. . .
I wanted to write a book with my own content under my own creativity and my own effort.
This is why I'm very excited to share with you this SNEAK PEEK of my new book to be published sometime in 2016
Although, I don't have the exact official book release date, I can not stop thinking about when this is finally coming to realty, after many years of planning and talking about it, I have to give a huge shout out to my son Eric Herboso who urged me to complete this book. He has offered his help in bringing it to reality..
So, my job in the next few months is to provide all the content using YouTube videos about the specific chapters of my book, as they are being transcribed to text version one video at a time.
Here's what I hope the reader will take away from reading my new book once it is published:
I'm sharing my experiences of selling homes by providing unique marketing techniques and strategies that will help Real Estate Agents and/or any homeowner who ventures in selling their home on their own..
These are specific proven marketing techniques that can assure the best chances to sell any home at the best possible price...
the timing to fit the seller's needs.
For now, I invite you to explore the extensive library of videos already completed that will soon become the chapters on my book... .
Click on the book cover below to check them out:
I recommend for anyone who is in business for themselves to explore this type of marketing tool. .
There is no better way to elevate your position with your customers. .than giving them the gift of a book . .creating in a sense a powerful message of authority ..gaining their trust quicker.
Of course is not easy, it takes time and a lot of discipline,
I have a lot more work to do before it becomes reality,
Luckily, I'm the type that loves challenges...